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Informative Articles

Hunters and Gatherers - Are You Serving Both Their Needs?
The University of Exeter in the United Kingdom recently published research financed by Barclays Bank, which has implications for everyone who is serving the general population. This research shows that consumers shop establishments based on...

Increase Your Pipeline: Deploying the Cost Effective Sales Team
Based on my talks with local executives, indicators point toward our getting back to business. Many companies that were taking a wait and see stance on Sales are now beginning to once again invest in selling. As we all know from the go-go...

Securing Second- and Third-Round Venture Capital Financing
Widget sales are booming -– the competition is scrambling, demand is up, and the books are finally treading water. Your core management team has big ideas for the future of Widget Inc. Opportunity is abundant; but how will you fund that next big...

Stop Being a Salesperson
There is absolutely nothing wrong or immoral about being a salesperson. That being said, we have too many salespeople in sales organizations and not enough businesspeople. Salespeople tend to focus on themselves and the products and services they...

The Road To Opportunity In Wholesale Distribution
Dynamic forces of change are converging upon the wholesale distribution industry. The business environment is changing and distributors must change, too. This sobering conclusion comes from new Facing the Forces of Change: The Road to...

 
Get Coached!


Coaching is a hot trend at a growing number of companies, from IBM and Dow Chemical to entrepreneurial start ups. According to a recent survey by The Hay Group, an international human resources consultancy, between 25 percent and 40 percent of Fortune 500 companies use executive coaches. A coach is defined as being “part advisory, part sounding board, part cheerleader, part manager and part strategist (Business Journal).”

Coaching can occur in one-on-one face-to-face meetings between the coach and the business person, over the telephone, in small groups, and even in group conference calls. Recently, a client of mine, who owns an acoustical tile cleaning franchise, was so pleased with the results of our coaching sessions, that she organized group telephone coaching sessions for her and other franchise owners. The benefits are enormous. Not only do the franchise owners save time and money conferring in a group telephone session, they all receive the same information at the same time, there are networking and sharing opportunities, and a spirit of teamwork has evolved.

Coaching does not only occur in the one hour session each week. I give my clients reading assignments and “homework” to do in between sessions. One exercise that I use frequently with clients is to have them look at their entire business and pick two things that would impact their business the most. Then, we determine one or two things in each area that would give them the biggest bang for their buck. After doing this exercise, one client picked getting back in touch with old clients and telling them all of the services her company offers. In

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one week, she had three new proposals to bid on.

John Russell, Managing Director, Harley-Davidson Europe Ltd, says, "I never cease to be amazed at the power of the coaching process to draw out the skills or talent that was previously hidden within an individual, and which invariably finds a way to solve a problem previously thought unsolvable."

Coaching has not only helped my clients – it has also given me great satisfaction. I enjoy taking my experience working for organizations and owning my own business and helping others grow their businesses. You can almost hear people breathing a sigh of relief. It can absolutely make the difference between where a business person is now and where he/she truly wants to be.

Marcie Hanhart is a certified business coach with ACTION International. ACTION International (www.action-international.com) is a business coaching and consulting firm founded in 1993. With a core of more than 400 business coaches in 19 countries, ACTION International has mentored more than 4,500 clients and 200,000 seminar attendees throughout the world. A highly sought-after speaker in both the U.S. and Europe, Marcie provides presentations and speeches on project management, business planning and human factors design. Her expertise includes sales and marketing, systems design and operations, new business development, business operations, organizational development and electronic media. Contact her at 908-696-9500 or marciehanhart@action-international.com.


marciehanhart@action-international.com